The all-in-one platform for studios

Spend Your Time Coaching, Not Chasing Payments and Waivers

Coach is the booking and business app for personal trainers and fitness studios. 1:1 sessions and group classes, class packs and memberships, e-signed waivers and PAR-Q forms, progress photos, and automatic reminders — all in one place, on your phone.

Online bookingCard payments & depositsAI assistant

Built for How Trainers Actually Work

Whether you train clients in your own studio, a rented gym, their living room, or online, Coach fits the way you run sessions — not the other way around.

Recurring Revenue You Can Count On

Memberships and prepaid packs turn one-off sessions into predictable monthly income, without spreadsheets tracking who has sessions left.

Paperwork Handled Before They Walk In

Waivers and health questionnaires are signed on the client's phone before the first session, so you start training on time and every form is on file.

Your Whole Business in Your Pocket

Check your day, book a client, take a payment, or snap a progress photo from the mobile app between sets.

One platform

Everything your business runs on

Booking, client records, forms, payments, reminders, and messaging in one system — instead of five apps that don’t talk to each other.

Booking

Sessions & Class Booking

Clients book 1:1 sessions or reserve a spot in class from your link — any time of day. Standing weekly sessions repeat automatically, and full classes get a waitlist.

Revenue

Memberships & Class Packs

Sell auto-renewing memberships and prepaid class or session packs. Clients spend their balance as they book, and you see who is running low before they lapse.

Paperwork

Waivers & PAR-Q, Signed Before Day One

Send your liability waiver, PAR-Q health questionnaire, and photo release for e-signature from your phone. Signed copies live on the client profile — no clipboards, no filing cabinet.

Client Progress

Goals, Measurements & Progress Photos

Capture each client's goals, injuries and limitations, and baseline measurements at intake. Add progress photos over time so you can show them how far they've come.

Payments

Payments & Invoices

Take card payments, collect for packs and memberships, and send invoices for private training — processed securely through Stripe.

Messaging

Reminders by Text, Email & WhatsApp

Automatic session reminders cut down on no-shows. Announce schedule changes, new classes, or a 6-week challenge to your whole client list in one send.

Team

Your Coaching Team

Give every coach and instructor their own schedule and client list. Track sessions taught for per-session pay, and see who's booked at a glance.

AI

AI Assistant

Ask who hasn't booked in three weeks, which memberships renew this month, or draft a re-engagement message — in plain English.

How it works

Live in an afternoon, not a quarter

No implementation team, no data-migration project. Guided setup gets you running the same day.

  1. 01

    Add Your Sessions and Classes

    Start from ready-made personal training, class, yoga, pilates, and martial-arts presets, then set your own prices, packs, and memberships.

  2. 02

    Share Your Booking Link

    Put it in your Instagram bio, website, or Google profile. Clients pick a session or class, sign their waiver, and pay — no back-and-forth texts.

  3. 03

    Coach Your Day from Your Phone

    See today's sessions and classes, check who has signed their forms, and review each client's goals and limitations before they arrive.

  4. 04

    Track Progress and Keep Them Coming Back

    Log measurements and progress photos, send reminders automatically, and reach out to clients who have gone quiet.

Pricing

Free for Small Teams. Simple as You Grow.

Your first 3 team members are free, forever. Add more coaches for $29 per seat per month. No setup fees, no long-term contracts.

Starter

$0/month

For independent trainers and small studios — up to 3 team members.

  • Up to 3 team members included
  • Unlimited clients
  • Session & class booking
  • Memberships & class packs
  • E-signed waivers & PAR-Q
  • Progress photos
  • Text, email & WhatsApp reminders
  • Mobile app
Get Started Free
Most popular

Growing Studio

$29/seat/month

For each team member beyond your first 3 free seats.

  • Everything in Starter
  • Pay only for the coaches you add
  • Per-coach schedules & client lists
  • Session pay tracking
  • Broadcast messages to your client list
  • AI assistant
  • Reports
Get Started Free

Free for up to 3 team members · no credit card required · cancel anytime

Ready to transform your studio?

Coach is the booking and business app for personal trainers and fitness studios. 1:1 sessions and group classes, class packs and memberships, e-signed waivers and PAR-Q forms, progress photos, and automatic reminders — all in one place, on your phone.

Free for up to 3 team members · no credit card required